So we have successfully completed 2 weeks of SEO Sunday, and for the record, the response has been amazing.
Continuing with the week 3, there are some pretty amazing updates regarding SEO.
Let us take a look at the happenings and updates in the Marketing industry in last one week -
With the latest buzz going around Google, there is finally another confirmed news about Google -
Google is going to Divide its Search Index for Mobile Phones separately -
As per the reports published by Search Engine Land, Google is going to create a separate search index for mobile phones.
Currently, there is a single search index for both - the Desktop version and for the Mobile version. But soon, there will another mobile index, which will be the primary focus for Google. Along with that, the desktop index version will also be present, but will not as up-to-date as compared to the mobile version.
.@methode: Google creating a sep mobile index, which will be it’s primary index. Desktop will be a secondary index,less up to date #Pubcon— Lisa Barone (@LisaBarone) October 13, 2016
So if you search for the same keyword on mobile and desktop - it will not show the same results until those websites are mobile friendly too!
Apart from that Google is also experimenting on its new Social product - Post With Google
It is an experimental new podium on Google.
What Google has to say -
Every day millions of people search on Google, many of whom are looking for information about prominent individuals and organizations. Now we're experimenting with a new way for users to hear directly from select entities they're searching for on Google.
The advantage of this feature is that you can hear directly from the people and organizations you care about on Google
Verified individuals and organizations can now communicate with text, images, and videos directly on Google. Creating content is fast and simple, and once published, posts will appear instantly in search results related to the publisher. Each post can also be shared on popular social networks.
It is currently an invite-only feature.
Also, check out what Tony Edward from Search Engine Land has to say regarding the same!
When we talk about Search Engines, we know how important is to rank on Page One!
But that just doesn't happen overnight - You need to work on your SEO - Page Titles, Meta Tags, Meta Description, and much more...
This article explains why Meta Descriptions are such an important part of SEO and how can you excel in it, to help you rank on Page 1.
Snapchat has warned various brands to stop their disruptive ads and thus, interrupting users' mobile experiences.
"Look at what your audience wants to do and add to that. Don’t make advertising disruptive – it should add to the experience."
-- said by, Claire Valoti, UK general manager, Snap Inc
Snapchat has now rebranded itself as Snap Inc.
A Marketing person knows how to market their product but there might be always some tiny scope of improvement in everything.
Learn in 6 Ways, how marketers can improve their marketing workflow.
Also, there are some great tools out there for Marketing and especially for Mobile Marketing.
With the help of these 13 tools, you can boost up your marketing game in the world of Mobile Phones!
Know more about other updates?
Mention them in the comment section below and it will be updated along with your Name.
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